Measure your ROI
As your inbound marketing agency, we have a system of measuring what we do so that we can intelligently improve over time. The system is called Closed Loop Marketing and it simplifies the way we track all activities.
The most valuable measure of success is your conversion rates.Your conversion rates indicate the number of visitors to your website that became leads and the number of leads that became customers. We measure conversion rates and overall numbers from each traffic source including SEO, blogging, social media, and email marketing. Then, we evaluate which activities to continue, tweak or stop based on what’s working and what’s not as well as what can most easily be improved.
Closed‐loop reporting enables you to identify the marketing programmes that drive not only traffic and leads, but also customers. This provides the ultimate insight into which of your marketing programs have a positive ROI.
We also measure your subscribers and followers in popular media so you can understand your market presence.
Our Closed Loop Marketing services include:
- Blog analytics
- Social media measurement
- SEO analysis
- Keyword analysis
- Competitor analysis